Cairo, The Arab Administrative Development Organization (ARADO) launched the International Professional Diploma in Public Relations, accredited by the Chartered Institute of Public Relations (CIPR). The diploma will be taught via the distance learning system by experts accredited by the CIPR, Egypt, and Germany. Twenty-one students from several Arab countries, representing some Arab institutions and bodies, participated in the professional diploma, launched on Tuesday and will continue until next April. In his speech on this occasion, the ARADO Director General, Dr. Nasser Al-Hattlan Al-Qahtani, reviewed the ARADO's contributions to administrative development in the Arab world and its training and advisory services. Dr. Nasser Al-Hattlan emphasized the importance of continuous learning and training, taking advantage of all field modernizations, and preparing distinguished cadres for government and private work. The diploma aims to enhance professional skills, deepen understanding of best practices and str ategies in communication and public relations, and develop strategic thought to make an effective and responsible contribution in the workplace. The diploma includes several programs, such as strategy and planning in public relations, content, communication, interaction and participation in public relations, and measurement and evaluation in public relations. Source: Saudi Press Agency
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